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Our Team

About Us

We are a multidisciplinary team combining experience in strategic consulting with software development and artificial intelligence to transform how organizations navigate uncertainty.

Our Mission

To empower companies through better strategic decisions and greater confidence to navigate uncertainty. FaroNova combines advanced strategic management methodologies with intelligent software that is easy to implement and delivers high impact on organizational resilience.

What Sets Us Apart

What Makes Us Unique?

Methodological Innovation

We combine advanced strategic management methodologies with cutting-edge technology to create solutions that are unique in the market.

Organizational Resilience

We strengthen organizations' capacity to face uncertainty with tools and processes that build strategic confidence.

Proven Experience

Decades of combined experience working with Colombia's most important organizations across strategic sectors.

Journey

Our Story

20 Years of Experience

Sebastian Bitar

Over two decades dedicated to political analysis, strategic consulting, and geopolitical risk management at Colombia's most important organizations.

5 Years of Innovation

David Gonzalez

Years of experience in software development, artificial intelligence, marketing, and statistics, building high-impact technology solutions.

August 2025

The founders come together

FaroNova is born from the conviction that technology and strategic methodology can transform how organizations face uncertainty.

Present

Building innovative solutions

We are developing FaroMonitor (Regulatory Monitor) and FaroPlanning (Scenario Planning) -- AI-powered strategic intelligence tools.

Founding Team

Meet the Founders

Sebastián Bitar

Sebastián Bitar

Co-founder & Principal Consultant

PhD with 20 years of experience in political analysis and strategic consulting. He has led scenario planning processes, strategic innovation, external risk management, and geopolitical risk in Colombia's most important organizations in the Financial and Manufacturing sectors.

Scenario PlanningRisk ManagementStrategic Innovation
David González

David González

Co-founder & Technology Lead

Specialist in software development and automation through artificial intelligence. His multidisciplinary profile combines leadership of development teams with experience in marketing and statistics, creating scalable, data-driven technological solutions that transform complex operations.

AISoftware DevelopmentMarketingStatistics
Raúl Ruiz

Raúl Ruiz

Co-founder & Systems Engineer

Systems Engineering student along with Government and Public Affairs at Universidad de los Andes. Passionate about technology and innovation. With extensive experience in software development and automation through artificial intelligence.

InfrastructureOptimizationSoftware Development
Experience

Our Experience

Industry Experience

  • Financial SectorBanking, insurance, capital markets
  • ManufacturingIndustrial production, plastics, chemicals
  • Public & International EntitiesGovernment, public policy

Areas of Expertise

  • Scenario Planning
  • Geopolitical Risk Management
  • Strategic Innovation
  • Applied Artificial Intelligence

Ready to Transform Your Strategy?

Talk to our team and discover how FaroNova can help your organization navigate uncertainty with confidence.